In 2020, community was in the spotlight as the world shifted to virtual. CMX needed to take its flagship conference all-virtual for the first time ever, while still inspiring and uplifting community professionals from all its chapters.
Using Bevy’s virtual conference platform, CMX was able to seamlessly integrate CMX Summit and Bevy Community to drive RSVPs, capture attendee data, and grow its community after the conference. CMX Summit 2020 went far beyond a typical virtual conference to incorporate activities and events that captured the energy of its annual event.
“We looked at and experimented with a lot of virtual conference platforms, but none of them had the features our community needed. The Bevy Virtual Product team was able to get as close as possible to recreating the in-person experience and ended up driving even more value and growth than we've seen with our in-person events.”
The CMX Virtual Summit 2020 was a huge success, driving 5x more registrations, 190% lift in social engagement, and a 19% increase in local chapter community leaders.
136% growth in membership
~60 events in one year